I was recently asked by a well known 'Guru'...
"why on earth do you write The Raine Report Newsletter, you sell it for less than five bucks, it can't be worth the effort can it?"
Yes, and for two reasons...
Firstly, I am a writing kind of person, I prefer to write rather than make videos, I prefer getting my point across in words but I also know that if I don't write continuously then I find it hard to make a start. But as soon as I start I can write until I drop.
Now, when writing content for The Edge, I need to make sure it is both one hundred percent factual, well tested, concise, and also presented in a way that is easily understood. This takes more effort than most people realize... and this is where the Raine Report Newsletter comes in. It is my place to write anything, to speculate, to just get down on digital paper my thoughts about marketing and other things that interest me.
This is not saying that The Raine Reports Newsletter isn't factual, it's just that in there I am happy to speculate, share inconclusive test data, and bounce ideas, away from the critical crowd. But more importantly it just keeps me writing, which I love.
Secondly, up until we became a public company last month I used to give ten percent of all my income to charity. I have done this for over ten years now and unfortunately at the moment I can no longer do this, so all the proceeds from The Raine Report will go towards making that up and and allowing me to keep up the donations and also continue to fund projects on KickStarter and Kiva.
I hope that explains why The Raine Report exists...
If you wan't to take a look and find out what I have written about so far then head on over to:
well worth the $5
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